Sunburn on the back of the neck is the classic mistake. A hat brim covers your face and leaves the one piece of skin you cannot see completely exposed. This one has a flap that hangs down over the neck and the sides, which is why lifeguards and field crews wear them, and why they look slightly silly and work extremely well.
The fabric is sun-protective and the crown carries mesh ventilation panels, so heat escapes instead of building up under the hat. That combination is the difference between wearing it all afternoon and pulling it off after twenty minutes because your head is cooking. A rear drawcord adjusts the fit and a chin strap keeps it on when the wind picks up over a lake or on a ridge, which is exactly when you least want to chase a hat.
It is unisex, and there is a parent-child range, so a family gets covered without hunting down four different hats. Colors are khaki, black, blue and green, with two-pack combinations if you are buying for more than one person. It costs almost nothing next to sunscreen you have to keep reapplying, and unlike sunscreen it works the moment you put it on. Good for fishing, hiking, gardening, beach days and long afternoons on the sidelines.
Reviews below include verified buyers of this exact item from before it joined the REIDWOOD kit, plus REIDWOOD customers as their gear gets out there.